Latest blogs by Allison Sakounthong
Report: Online Ad Revenue Growing Significantly
New figures released in a joint report issued by the Internet Advertising Bureau (IAB) and...
According to Study, Social Media Channels Slow to Respond to Customer Inquiries
A recent study conducted by the business consulting firm Northridge Group has revealed that 33...
‘Micro-Moments’ Disrupt the Customer Journey, Says Google
Thanks to always-on mobile phones, we have distracted driving, distracted dining, distracted...
Customer Segmentation for Small Business
If you have a simple customer database or point-of-sale payments system or email marketing list or...
B2C and B2B Marketers have Contrasting Views on Social Media Platforms
When it comes to social platforms, the one preferred depends on the audience. In its recently...
Free Tools to Spy On Your Competition
One of the many reasons I love the Internet is the sheer number of resourceful tools that...
More blogs by Allison Sakounthong
